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Starbucks Music CoffeeHouses | ||||||||||||
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| Lisa Rogers, 12.21.2006, 10:56 AM | ||||||||||||
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| (EZ-Tracks) - You gotta hand it to the innovators at Starbucks. After the music industry needed a desperate boost in selling CD's, Starbucks stepped in and provided customers with an alternate venue to purchase music from. Well they've upped the ante once again
because Starbucks is unveiling two new Hear Music Coffeehouses. The stores integrate a coffee shop with a traditional record store and digital download outlet. The new outlets, located in San Antonio, Texas and Miami, expand on the prototype Coffeehouse that opened in March 2004 in Santa Monica, Calif. Starbucks Entertainment president Ken Lombard says that research conducted at the Santa Monica store showed that customers wanted a deeper digital catalog for creating their own CDs and fewer pre-existing physical goods. Therefore, the San Antonio and Miami locations will offer 1 million tracks for download, up from 250,000 at the Santa Monica store; and 5,000 physical titles, down from 10,000 in Santa Monica. Burned CDs cost $8.99 for seven tracks, and 99 cents for each subsequent track. Tracks are not available for loading onto portable players. The San Antonio store, located on the touristy Riverwalk, opens Dec. 19, while the Miami location, in tony South Beach, will open in early 2006. | ||||||||||||
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